Web-based tools are opening up incredible new opportunities for connection, collaboration and education in many arenas. Health care is one of the fields that stands to be strongly and positively affected by web-based tools, including social media and interactive smart device apps (applications) that can help patients and providers stay connected in between checkups. There are the inevitable concerns about privacy and risk management to overcome, but there is no denying the power and impact that the web and social media tools are already having on the field of healthcare. Here are some exciting new benefits that can come from accessing health-care-based social media tools as well as some risks you may want to be aware of.
Frost & Sullivan, a leading health industry analyst and development firm, reports that five emerging technologies show unprecedented potential to transform the health care industry throughout the Asia-Pacific region in years to come.Any or all of these “big five” growth areas offer exciting career opportunities for graduates of a mph program online or similar health-care-based advanced degree program.
In the past, concerns over risk management and privacy may have held treating professionals back from engaging in direct social-media-based dialogues with other providers, patients and the greater community. A number of factors are responsible for changing this, including better risk management protocols and internet security solutions. There are both benefits and risks to using social media in the health care arena, but to date the benefits are showing themselves to far outweigh the risks in terms of overall benefits to the health care industry.
There are several known risks associated with the increased use of social media in health care, including the following.
These three benefits are considered to form the strongest argument for continued use of health care-based social media tools.
It will be interesting to see how the use of social media tools in health care continues to unfold in months and years to come. However, one fact is already certain: Health-care-based social media is definitely here to stay.
About the Author:Andy Cheng is studying for his masters of public health. He wants to become a community health educator. With his twin passions for health care and technology, he hopes to bring communities together using web tools.
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